Branding Resources

Logos and Design Elements

Share This

Logos

Not sure which file format to use?

EPS files: Suitable for reproduction and scaling. Recommended for high resolution artwork.
PDF files: Suitable for viewing high quality files. Acceptable for reproduction and high resolution artwork.
JPG files: Suitable for on screen use only. Do not scale.
PNG files: Suitable for on screen use when transparency is needed. Do not scale.

Share This

Lenovo Logos

The Lenovo Logo is our primary logo that has a white wordmark within a containing shape. The containing shape allows us to use the logo as a tag - a bit like a fashion brand - and makes application across multiple media easy by giving our logo room to breathe. It also allows us to be playful in the way we use our logo, filling the bounding box with color and images.

Logos (EPS)  

Logos (PDF)

Logos (PNG)

 


lenovo logo stackup
Share This

Lenovo Image Logos

The containing shape behind the Lenovo Logo allows us to be playful with our brand - bring it alive, personalize it for specific events, consumer and commercial audiences and to add artistry.

These image logos feature carefully selected photos and textures. They share a strong energy and attitude while providing enough contrast for the Lenovo wordmark to stand out.

These versions should only be used where their size is large enough to be legible, such as: an event, in retail or onscreen. Please do not create one of these on your own.

Image Logos (PDF

lenovo image logos stackup
Share This

ThinkPad Logo

A logo to represent commercial notebook products.

ThinkPad Logo (EPS)

ThinkPad Logo (PDF)

ThinkPad Logo (JPG)

ThinkPad Logo (PNG)

thinkpad logo20c
Share This

ThinkCentre Logo

A logo to represent commercial desktop products.

ThinkCentre Logo (EPS)

ThinkCentre Logo (PDF)

ThinkCentre Logo (JPG)

ThinkCentre Logo (PNG)

thinkcentre logo20c
Share This

ThinkStation Logo

A logo to represent commercial desktop products.

ThinkStation Logo (EPS)

ThinkStation Logo (PDF)

ThinkStation Logo (JPG)

ThinkStation Logo (PNG)

thinkstation logo20c
Share This

ThinkVision Logo

A logo to represent commercial monitor products.

ThinkVision Logo (EPS)

ThinkVision Logo (PDF)

ThinkVision Logo (JPG)

ThinkVision Logo (PNG)

thinkvision logo20c
Share This

ThinkSystem Logo

A logo to represent ThinkSystem products.

ThinkSystem Logos (EPS/PNG)

thinksystem logo 250

ThinkAgile Logos

A logo to represent ThinkAgile products.

ThinkAgile Logos (EPS/PNG)

thinkagile logo 250

ThinkServer Logo

A logo to represent commercial server products.

ThinkServer Logo (EPS)

ThinkServer Logo (PDF)

ThinkServer Logo (JPG)

ThinkServer Logo (PNG)

thinkserver logo20c
Share This

Lenovo Business Partner Badges

These emblems are used by Business Partners to communicate whether you are an Authorized, Gold, Silver or Platinum PCG Engage partner.

PCG Engage Badges (EPS/PNG)

pcg tiering badges
Share This

Lenovo Business Partner Badges

These emblems are used by Business Partners to communicate whether you are an Authorized, Gold, Silver or Platinum Data Center Group (DCG) partner.

Data Center Group (DCG) Badges (JPG/EPS/PNG)

Lenovo DCG Partner Authorized Emblem2
Share This